The
auction is a time-proven and highly effective method of selling
real estate that offers many advantages over the traditional
method of selling property. With extensive marketing and a
predetermined auction sale date, the greatest advantage of
the real estate auction process is that it puts the seller
in control of when and how the property will be sold.
From a single residence, to a multi-parcel sale to a trophy property,
Jones-Swenson knows the marketplace and we'll get you a great return!
Advantages of Selling Real Estate at Auction:
Auction Method
Traditional Method
Focus is on subject property
Subject property is one of many being advertised or shown.
Offers received in 30-60 days
Property may remain on the market for months or years
Buyers act on seller's schedule
Seller waits for buyers
Realizes the property's true market value
Upside potential limited by asking price
Property sold without contingencies
Contingencies are common
Extensive advertising focuses on your property
Minimal advertising; heavy reliance on Multiple Listing Service
Seller Benefits...
Sale Success A sale by auction achieves the seller's goal– selling the property – and frees the seller from dealing with buyers who are not serious about purchasing the property.
Prepared to Buy Pre-qualified buyers come prepared to buy on the seller's timetable. Increased market exposure resulting from an aggressive marketing campaign can generate a larger pool of potential buyers than a traditional sale.
Quick Disposal of Property Quick disposal of property by auction reduces the seller's carrying costs, benefiting the seller and the buyer as well through a reduced purchase price.
True Market Value - A properly marketed auction property generates competition between buyers and it should sell at this true market value. The sales price may even exceed what would have been received in a negotiated sale.
No Stressful Negotiation Auction sales eliminate the often stressful negotiation process between buyer and seller. Properties are typically sold without contingencies and If contingencies are allowed, they are offered to all bidders.
Furthermore, in an auction sale, the seller dictates what the contingencies are, not the buyer.
Buyer Benefits...
Competitive Bidding - All buyers compete fairly and openly on the same terms, usually resulting in a purchase at true market value.
Buyers are Prepared - Buyers generally have much more information about the property than in a traditional negotiated sale.
Quick Resolutions - Long negotiation periods are eliminated and the successful buyer knows with certainty how long it will take to close on the property.
No matter how many pieces of property you have... no matter where they are... Jones - Swenson Auction Marketing, Inc. can handle the process,
giving you a maximum return on your dollar!
